Local Foundation Program
"97% of consumers use the Internet when researching local products/services"
SIMPLE, AFFORDABLE LOCAL MARKETING
If it wants to attract business within a particular geographic radius, your professional services firm needs a strong foundation in local marketing. Start building that strength with Caliber's Local Foundation program today.
LOCAL FOUNDATION HIGHLIGHTS
Local SEO & Website Audit:
We review your website for core factors like content and technical factors that affect organic rankings, local maps, and conversions.
Google My Business Optimization:
Arguably the most important profile a local business can have online. We'll audit and optimize the critical factors in your Google My Business listing.
Directory & Citation Clean Up:
It's crucial to set up your local profiles and directories correctly to get the most out of your search engine rankings and placement.
Reputation & Review Management:
Customer reviews are the single most effective marketing your business can do. We'll deploy a proven review funnel to help generate far more positive reviews for you online.
Ongoing Local Optimization:
Local optimization is never complete. We help you progress and stay focused on the critical factors affecting your overall online performance.
Best For Businesses With:
- Revenue: $50,000 - $300,000
- Staff: 1-3 people
- Brand Strategy: None
- Content: Static and dated
- Lead Generation: Exclusively referral
- Lead Conversion: Less than 10%, no follow-up
- Greatest Challenges: Lack of brand messaging, no clear ideal customer profile, limited social media engagement, no SEO, few if any customer reviews and no senior resources in-house to produce consistently awesome content.
- Budget: Under $10,000 per year
You may also be interested in a:
- Marketing Jumpstart Program