Our Work

OUR WORK

Building your brand is our top priority. We know your work is different, so we work differently to bring you something amazing. Together, we develop ideas that are intelligent, innovative, and impactful.

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LEGAL

Law firm marketing isn't about speaking to years of service, professionalism or suite of services. If so, you and 100,000 other firms say that kind of thing. It's not original and it's not ownable. Nor is it about speaking in legalese that's going to fly right over your potential client's head. Just because you're a lawyer doesn't mean you should sound like a typical one.


What we do see as a real opportunity for law firm marketing is speaking to certain niches that are underserved but still fall under your specific umbrella.

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COACHING & CONSULTING

Looking to gain clients, build your coaching business, or simply improve your brand presence online? We help online experts like you get more clients by creating a custom strategy and plan based on your needs. From there, we take over with our easy-to-implement programs and actionable advice. You can stop stressing about your client funnel and start focusing on what really matters: growing your business!

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MANUFACTURING

The manufacturing space is filled with companies that list a ton of bullet points for features. But at the end of the day, manufacturing marketing isn't about the 15 bullet points per product. It's about finding one giant advantage that your products and team has that undeniably takes the lead over all the rest. It's not a "nice to mention" but a defining trait that has a deep, emotional pull. 

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MEDICAL & HEALTHCARE

In the space of medical devices, first aid supplies and CPR training, there's a lot that can quickly become commoditized. We didn't want SOS to just sell equipment or ask customers to pick from a catalog. They have such a knowledgeable team in-house, from customer service to management to those in the field that we knew we could leverage that so much more of that built-in advantage by positioning them as true safety consultants in a sea of distributors trying to engage in price wars. If you show someone how much better you understand their particular industry and then combine it with a quality offering, you don't have to race to the bottom with the rest of them.

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TECHNOLOGY

IT consultants. Software developers. System architects. If your firm deals in the language of tech, Caliber has the only marketing system you need to install.

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