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Category Archives for Team Management

5 Ways To Make An Agency Creative Feel Like An Award Winner.

“Inside the mind of a writer is a truly terrifying experience.” – Robert DeNiro at the Oscars, March 2014 Ouch, Bobby. As creatives, are we that insecure and in need of constant praise? Really? Well, maybe we’ve got the confidence and passion but like anyone, we do need to be recognized. That’s where many agencies […]

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Of Blackhawks, Parades and The 5 Levels of Employee Retention

  You don’t get to celebrate a sports title coming to your city every day, every week, every year and in some cases, every few decades. That’s why as I took a few hours out of my day to savor the importance of celebrating this moment with the NHL champion Chicago Blackhawks’ Stanley Cup parade, […]

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We Don’t Need The CEO To Tweet

Virgin Group’s Richard Branson wrote a post yesterday called “Why aren’t more business leaders online?” in which he described a lethargic response by the C-Suite to social media tools, pointing to the fact that according to a recent study by IBM, only 16% of CEOs are currently participating on social media. There were 1,709 respondents […]

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The End of Meetings, The Start of Missions

As I was reading my Facebook stream this morning, a simple message from Sally Hogshead, author of the book, Fascinate (and a great, inspirational speaker on creativity) struck me: “Every meeting should be planned with a specific change in mind. Nobody needs more status quo!” As I thought about this, it occurred to me that […]

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Going In-House Isn’t Always The Cost-Cutting Move You Think.

I recently got into an argument with another agency owner who seems to believe that cutting costs and doing great creative work can’t share the same place in a marketer’s mind. He felt that Chief Marketing Officers across the board are fine with settling for “good enough” work these days by bringing their team in-house […]

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You’ll Never Have Enough Time. Thank Goodness.

This blog post would be better if only I had more time to write it. But the window I have to write it is now. And I like that. Because it mirrors the nature of a crazy, fun and manic business we chose to be a part of. The “Hurry Up and Wait” state of […]

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Why You Can’t Give Social Media To An Intern

“Could I just have some college kid do it?” It’s a question I’ve heard before from small business owners when they consider the prospect of taking on social media. Before I answer that question, let’s do an experiment – and I genuinely don’t mean to sound like a smart-aleck when I say this, but rather […]

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There’s A Brand Waiting For You In Your Office.

A new Accenture survey of global marketers yielded some results that at first, may not seem that extraordinary. Among them, marketers said the three most important business issues were improving customer retention and loyalty, acquiring new sales and increasing sales to current customers. The survey went on to say that in the coming year, marketes […]

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What happens when your leader IS your brand?

Most of us have bosses. Some of us have great CEOs. And a very precious few of us have what can only be referred to as a legend – the kind of iconic visionary who is responsible for making the brand what it is today in the eyes of many. Of course, nobody is immortal. […]

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What the cabbie and Southwest Airlines taught me about agency efficiency

Today’s post skews a bit toward agency management but team productivity is good for all types of managers to think about. The other day I was taking a cab from the north side of Chicago to downtown. Usually, there are several different ways you can go to get to your destination. And every time, the […]

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