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Category Archives for Personal Branding

Ebert found his voice again in social media

Mike Royko. Irv Kupcinet. Gene Siskel. Jack Brickhouse. And now, Roger Ebert joins the company of these and many other Chicago media icons who have passed on. For Ebert, most will memorialize him of course for his landmark TV program bantering with Siskel. But my first thought upon hearing of his passing was how this […]

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Crashing, Healing and Rejuvenating Your Career Like Never Before

You’ve heard the story before. A young gun 20-something in Sales living the bachelor’s life at a fast pace. He’s making it happen with all the material possessions that point to success – a nice paycheck, condo, a Porsche in the garage and late nights at all the hot spots in town. Then Steve Fretzin […]

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Be remarkable? That’s not all there is, Seth.

Every day I learn something new and am inspired by brilliant minds in a variety of places – articles, conferences, books, seminars/webinars, you name it. But there’s a group of people I’ve been scratching my head about to understand the appeal. One of them has come to symbolize this group. We’ll just call him…Seth. Seth’s […]

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10 things you learn about yourself after 100 blog posts

I had to take a moment to pause and reflect on the first 100 posts of this blog. When I think about what I’ve learned and how those will influence my next 100 posts, 10 things come to mind that may also be helpful for you. I wonder if you’ve felt the same way on […]

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7 Social Media Resolutions for 2012

I won’t even bother with the typical exercise goals – I’ll start with the goals that are easier for me to accomplish in 2012 in the social media realm. I’ll bet you may want to take a few of these for yourself too.  Clean out the quiet people on Twitter. If they haven’t said anything […]

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5 Ways To Avoid Social Media Fatigue

It’s not easy establishing our own personal brands in the world. You have to blog, tweet, connect, and like…let’s face it, it can be rather exhausting to keep up this kind of consistency. No wonder I hear the term “social media fatigue” used more often. Yet, if it’s a given we all have to build […]

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You Are Not Your Business Card.

There’s a question we all seem to get in networking situations – “What do you do?” Invariably, we answer with“I’m a (occupation) and I work for (company).” I started thinking about how this defines so very little about why people find our personal brands memorable. We lead with what’s on our business card. But when people talk […]

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Book Can’t Tarnish the Enduring Brand of “Sweetness”

As I learned of the details of Jeff Pearlman’s new biography on Walter Payton, “Sweetness: The Enigmatic Life of Walter Payton,” I admit my reaction was the way many Bears fans would react: I wanted to find Jeff Pearlman in a bar and ask him to step outside. But after I cooled down a little, […]

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Capturing The Elusive Online/Offline Balance

Over 700 posts have been written about the shocking suicide of social media expert Trey Pennington and I won’t attempt to compete with such beautiful tributes that have already been said by Jay Baer, Mark Schaefer and others (Pennington was a popular South Carolina-based expert on social media and spoke at a variety of conferences […]

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6 ways your personal brand can inject a Darren Clarke-ness to it

I can recall viewing Darren Clarke on the cover of a now-defunct golf magazine a few years back, with a stogie in his mouth, smiling and speaking inside the interior of the mag of his love of Guinness. And when Clarke won the British Open today, it got me thinking about why this man is […]

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