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This Week’s Buzz: Do Google Hangouts Influence Search, Amazon Knows What You’re Thinking and the Future of Sears
This week, Erik Hultman and I talk about the influence of Google Hangout in search results, why you shouldn’t believe everything you read about the impending death of Facebook, how Amazon is trying to get even smarter in anticipating what you want and what the Sears closing of its flagship State Street store means for […]
Read More »Every Growing Agency Needs A Coach Thibs
Sometimes we place so much emphasis on the first year of a business as its most challenging, we don’t always consider that the real challenges to come happen in Year 3, 4 or 5 – when tough transitions need to happen. When they do, your people on the ground can’t necessarily see the grand vision […]
Read More »Fragile Marketing: Recognize The Symptoms
Today’s guest post is from Donnie Bryant of Donnie Bryant Direct Response Marketing. I’ve had many online conversations with Donnie and I always love interacting with him on multiple channels. In his view, marketing and copywriting isn’t a job but a calling. In addition to be quite talented, he’s just one of the most generous […]
Read More »Phil’s In The Wrong, But The Ducks Don’t Stop Here.
By now, we’ve heard and talked about Phil Robertson’s extremely controversial anti-gay comments in a media interview. Seriously, anyone who has followed this show as well as the programming heads at A&E had to know it was only a matter of time before Phil uttered the kind of hardcore statement that would upset a whole […]
Read More »Staying Closed On Thanksgiving Provides Brands An Opening
The following retailers were not open on Thanksgiving Day: Apple Burlington Coat Factory Barnes & Noble Cabela’s Costco Dillard’s Home Depot Lowe’s Marshalls Nordstrom Radio Shack REI Sam’s Club TJ Maxx Verizon To me, it’s just common sense. To these brands, it represents an opportunity to show that they actually care about the home life […]
Read More »OfficeMax Moves Into Full Solutions Center Concept
When I looked at the invitation from OfficeMax for a store opening, I had to admit wondering what was going to be so different about this occasion versus several hundreds that preceded it. But what I learned from the unveiling of the first OfficeMax Business Solutions Center in the Chicagoland area is that the office […]
Read More »What Doctors Can Learn From Designers: Tales From The Cusp
“If we as health care providers do not think like designers, we will fail in our mission to serve our patients.” -Dr. Joyce Lee In attending Chicago’s recent Cusp Conference, I came across a host of innovative guest speakers who are changing business models through better design. One of them I thoroughly enjoyed hearing […]
Read More »Comics Journalism: Tales From The Cusp
Last week I had the opportunity to spend some time at The Cusp Conference, a 2-day celebration of all things design put on by the agency team at Multiple. I originally planned on writing about all the guest speakers but frankly, there were so many of them I would be writing solely about each of […]
Read More »Tweak, Evolution or Overhaul?: Knowing When (And How Much) To Change Your Logo
Yahoo is an excellent case study of what not to do when you’re changing your logo. In my humble opinion, what the company has done in its grand “unveiling” of its new logo after a good deal of fanfare is deliver essentially the same thing. It’s OK to slightly tweak your logo. It’s not OK […]
Read More »McDonald’s golden opportunity in Russia
In Russia, wearing a rainbow flag pin will land you in jail. In Russia, two men cannot hold hands because they could be beaten to death — not necessarily by neo-Nazi skinheads but by ordinary citizens. You can’t be caught talking about “nontraditional sexual relationships” in Russia for fear of being fined up to the […]
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